We want to be a denim brand first of all

With the company’s history dating 10 years back, we always felt desire to tell some kind of complete story with our clothes. So the original style mixed with an androgynous feel of a modern day makes us what we actually are.
We like the design part of the clothes as much as you do. We are also sure that the visual appeal of any wardrobe item can be easily integrated with the practicality and a balance can be achieved.
The FairyStyle fashion company aims to bring the best in clothes design to you, from all over the world across all the styles and cultures.

Company’s history

FairyStyle is an online clothes retailer with a unique approach and an undeniably stylish look. Born back in 2006, with founders team based in Boston, USA. Such a group of like-minded design professionals in one place is destined to make the result of such a work to be bright and exciting.

Our Vision

It’s really simple – we aim to make our clothes stylish, original and accessible – making materials quality and durability a vocal point. We produce everything we do with a grain of love into it – and our customers can always feel that in our end product.

Our Team

The most innovative and talented designers in Boston are united under our banners – with each of their individual vision and creativity complimenting one another.